Sarahah is the new social media app which is gaining popularity not only in Apple’s mobile marketplace but also in Android. Developed by the Saudi Developer ZainAlabdin Tawfiq, this app allows users to receive anonymous messages or comments.
The description of Sarahah states that the app “helps you in discovering your strengths and areas for improvement by receiving honest feedback from your employees and your friends in a private manner.”
According to the app research firm App Annie-Sarahah has been the top app on Apple’s App Store since July 17 and has been the iPhone’s top app by downloads in 25 countries.
So, why is Sarahah is getting so popular? Here are four things you should know about it:
Anyone can leave feedback anonymously — if you let them
With App’s search feature anyone can find people. The core of Sarahah is the ability to leave “constructive feedback” to users. If you wish reading comments from any person, it’s set by default in the app. But you can limit this to only people who have a Sarahah account. Users can also remove themselves from search and choose to share a web link (example: username.sarahah.com) with the people they want to receive anonymous messages. For example people can share their web link on facebook, if they wish to receive anonymous messages from their facebook friends.
You don’t really follow users on Sarahah
The app has the feature to logs comments you have received, sent and favorited. That’s the closest you get to a “follow” option if you want to continue sending feedback to a user. Currently, there’s no way to respond to a message, but according to Sarahah’s website, they are “studying this option.”
Some have compared it to Ask.fm and Formspring
Sarahah is following a long line of social networking apps, allowing its users to leave anonymous comments or ask anonymous questions. In some cases, users might share a screenshot of the message or question on another service like Facebook, Twitter and Snapchat, and then leave an answer.
People are already complaining about negative comments
Though Sarahah has positive motive, still people can sometime be mean and cannot justify the use of Sarahah. Many people have given a weak rating to this app due to lot of bad comments. . As one reviewer on the App Store puts it, with a review titled Accessory to Cyber Bullying: “What did you think was gonna happen if you let people text other people anonymously?”